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Every WordPress site automatically generates an RSS feed for your posts. Visitors can subscribe to this feed using a feed reader, and receive updates when you publish new posts.
In this post, you’ll learn where to find your feed URL, so you can share it with your readers.
Where to Find Your RSS Feed
The primary RSS feed is always installed in the /feed/ directory. For example, if your site is www.coolwebsite.com, your feed can be found at the following location: www.coolwebsite.com/feed/.
Try visiting your site and adding “/feed/” to the end of the URL now. You should see the raw XML file that is the RSS feed. Here’s what the Compete Themes RSS feed looks like at the time of writing this post:
You can use the feed URL to embed or share your feed anywhere online.
By default, WordPress does not provide a way for you to promote it on your site. The only way is to link to it, so visitors can find it and subscribe with a feed reader.
As for sending readers notifications when new posts are published, FeedPress is an RSS-based solution that will let people subscribe to your feed and receive simple email notifications. Also, check out these other solutions for sending new post notification emails.
Optimize your RSS feed
You can hook up an email marketing platform to your RSS feed, like ConvertKit, to send subscribers an email every time you publish a post.
This is an awesome system because it allows you to email your subscribers automatically without having to write and schedule a new email yourself.
However, the RSS feed created by WordPress lacks design elements like your post’s Featured Image.
You can add the RSS Feed With Images plugin to your site to fix this.
This plugin will get your Featured Images into your feed, and the Pro version includes in-feed ads, publish delays, and more.
No matter how you choose to send notifications for new posts, RSS will be at the heart of it.
Knowing where to find the RSS for a WordPress site will help you promote your feed and find feeds for other WordPress sites you want to follow.