Getting Started with Startup Blog

Not sure where to start? Follow this guide to discover Startup Blog's features and how to use each of them on your site.

If you need help installing Startup Blog, please follow this tutorial first: How to Install & Activate Startup Blog.

Table of Contents


This guide will teach you how to customize your site with Startup Blog. Starting from the top, you’ll work your way down your site, customizing and tweaking as you go. The tutorials are newbie-friendly, so every step is explained in detail.

It's recommended that you follow along with your site as you read.

By default, the primary menu will contain all of the published Pages on your site, listed in alphabetical order.

As you publish new Pages, they will simply be added to the menu. You can create a custom menu to change this.

With a custom menu, you get full control over which Pages are included, and in what order. In fact, you can even add links to Categories, Posts, or anything else you'd like.

While creating your menu, you will also be able to create a second menu and assign it to the secondary menu position.

The tutorial below will show you how to:

  • create a custom menu
  • reorder menu items
  • add submenus
  • and more...

Tutorial: How to Customize Your Menu

When you installed WordPress, you were asked to provide a "site title". That same site title is displayed at the top of your site, in the header.

With Startup Blog, you can replace the site title with your logo instead. If you don't have a logo, you can skip to the next section. Otherwise, follow this tutorial to learn how to upload, position, and resize your logo:

Tutorial: How to Add Your Logo

Note: You can edit your site title any time from the General Settings menu, or in the "Site Identity" section in the Customizer.

Add Your Social Icons

There are two types of social icons:

  1. Icons that link to your profile
  2. Icons/buttons that share your content

Most themes, including Startup Blog, have a way to add social icons that link to your social profiles. This provides a stylish way to link to your profiles, so your visitors can find and follow you on your social networks. These icons are usually included in the header or in a widget.

Social sharing icons/buttons are added to make it easier to share your content. They are typically added with plugins, like Simple Share Buttons Adder . These icons are usually included before and/or after Post content.

As mentioned, Startup Blog provides a simple way to add icons in the header linking to your social profiles. Follow this tutorial to add yours:

Tutorial: How to Add Your Social Icons

Customize the Slider

Startup Blog's stand-out feature is its responsive and colorful slider.

The slider lets you choose a set of pages or your latest posts for the content. The titles, excerpts, and images are all sourced from the posts/pages.

You can also choose to show/hide the arrows and dot navigation, as well as change the button text and where the slider displays on the site.

Tutorial: How to Customize the Slider

Customize Your Colors

Now that your slider is setup, you may want to update the blue and green colors used throughout your site.

Startup Blog gives you color controls for the primary, secondary, and background color used on the site.

Tutorial: How to Change Your Colors

Add a Header Image

If you want a unique way to introduce visitors to your site, you can add a header image to the top of your site.

You can upload a new image or use an existing image in your Media Library. You can optionally crop the image to fit Startup Blog's suggested header dimensions.

Tutorial: How to Add a Header Image

Change Your Layout

By default, Startup Blog places your main content on the left, and your sidebar on the right. You can easily swap the sidebar to the left side in the Customizer.

Tutorial: How to Change Layouts

Show/Hide Site Elements

Startup Blog has a lot of content and design elements included by default, but you can hide many of them via the Customizer. For instance, you can hide the post author name and dates, the category and tag links after posts, and more.

Tutorial: How to Show/Hide Elements

In WordPress, every Post and Page can have a Featured Image. It's simply a way of assigning one image as the primary image for the Post/Page.

Startup Blog places Featured Images neatly below the Post titles on the Blog and Post pages, and also reuses them in the slider.

Tutorial: How to Add Featured Images

This option is also compatible with all layouts added in Startup Blog Pro.

Customize the Author Avatars

Startup Blog displays avatars for the post authors at the top of each post.

If your authors are already using Gravatar, the images will display automatically. If not, you can signup for Gravatar or follow the tutorial below for additional options.

Tutorial: How to Customize Author Avatars

Customize Your Post Excerpts

When you first install WordPress, all of your Posts will show on the homepage. The page with your Posts can also be referred to as the Blog or Posts Page.

With Startup Blog, each Post on the Blog will include a 30 word excerpt using the first 30 words in the Post.

Startup Blog gives you a lot of control over what text you want shown in the excerpts. To learn how to fully customize your Post excerpts, check out this tutorial:

Tutorial: How to Customize Post Excerpts


You're finished customizing Startup Blog!

If there's anything else you want to change about your site that wasn't covered, check for an article about it in the sidebar to the left. Otherwise, check out Startup Blog Pro for additional options.

Visit our WordPress Resources page to find awesome plugins and tools we recommend, and if you want to try using CSS to customize Startup Blog, we've got some pre-written snippets for you to get started with in the Startup Blog CSS Snippets Collection.

Upgrade Today: Want even more features and flexibility for your site? Upgrade instantly with Startup Blog Pro.

Additional Resources

  • Startup Blog WordPress Theme

    Download a copy of the latest version of Startup Blog.

  • Support forum

    Ask questions and find existing solutions in the support forum.

  • Changelog

    Review recent and past updates to Startup Blog.

  • Startup Blog on Github

    Review Startup Blog's commit history and project files on Github.

  • WordPress Resources

    Check our recommended resources to find great plugins and solutions for your site.


    We can help you with minor changes on your site, but if you need a highly customized version of Startup Blog, we recommend finding help through Codeable.

  • WordPress Tutorials

    We've published nearly 100 tutorials for using WordPress. Head over to the blog and search for any WP-related topic you need help with.

  • Create Your Site

    If you've never made a WordPress site before, follow along with our step-by-step guide for creating, customizing, and launching your first website.