The 8 Best WordPress Themes for Startups in 2023

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Ben Sibley

“These themes are hand-picked for their outstanding design quality, features, and customer reviews.”

Startups, in particular, need beautiful, seamless sites that don’t slow down but appear to be more than a basic layout. However many startups ask too much of their websites, and WordPress themes lose speed when you start adding too many features.

These themes strike a great balance between performance, beauty, and conversion rate optimization.

WordPress themes for startups

The best WordPress themes for creating a startup website will limit their impact on performance, have clean code, and support media like video and high-resolution photos well. This is a lot to ask, but here are 6 WordPress themes that can handle your startup’s needs.

Here are my top picks for best startup WordPress themes for 2024.


  • 1. Incubator by Key Design (Themeforest)

    Incubator

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    Theme Description

    One-click installation helps get you going at once when you choose Incubator. Key-Design is quickly becoming known for its beautiful themes.

    Incubator advertises that it’s the best theme for startups, and they don’t disappoint. They find the critical need for entrepreneurs to focus on keeping this theme efficient.

    The Incubator theme saves you time because its fully responsive design easily transposes your content onto any sized screen. They also save you time with a library of demos that answer the most frequent issues after installation.

    The demos will guide you through the setup process and show you how to get everything you need out of the theme.

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  • 2. ANN by AxiomThemes (Themeforest)

    ANN theme

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    Theme Description

    ANN is a cutting-edge WordPress theme that harnesses advanced Artificial Intelligence (AI) technology, making it a perfect match for websites and startups centered around Artificial Neural Networks. It caters to various applications, including gaming, AI art generators, machine learning, ChatGPT, OpenAI, and AI Engine.

    This theme stands out with its six distinct homepage designs, each thoughtfully crafted to serve different purposes. It also offers an impressive selection of blog post layouts, a dedicated portfolio section, and seamless integration with both Elementor and ChatGPT. Custom widgets and shortcodes further enhance the theme’s flexibility, allowing for extensive customization options. With full compatibility with the Elementor Page Builder, users can easily modify and refine their website layouts through an intuitive and user-friendly interface.

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  • 3. Divi by Elegant Themes

    Divi template for startups

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    Theme Description

    When launching a new startup, you won’t need a complex website. However, you will frequently need to create new pages and rebrand as your business evolves, and for those reasons, Divi will be a great choice.

    The Divi theme is more than just a theme; it’s a full-fledged page builder. You can import thousands of pre-designed templates and page elements and edit every aspect of the design. This is made possible via the codeless visual editor.

    Because Divi is so flexible, it’s also an awesome choice for freelancers who build sites for clients. There’s a huge advantage to using the same theme repeatedly rather than purchasing a new template for every client.

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  • 4. Qwery by AncoraThemes(Themeforest)

    Qwery startup template

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    Theme Description

    Qwery is an innovative WordPress theme that offers an extensive collection of over 100 purpose-specific demos. With this theme, you gain access to a diverse range of pre-designed skins suitable for various topics such as Ecology, Accounting, Bike Repair, Air Conditioning, Personal Stylist, Pest Control, Glasses, Military, Plastic Surgery, Cryptocurrency, SEO, Design, Photography, and many more.

    The Qwery theme is fully responsive, ensuring optimal display on different devices, and it is optimized for search engines while maintaining compatibility with major web browsers. Built with the Elementor page builder, creating custom web pages becomes effortless, even without any coding knowledge. Additionally, Qwery provides a selection of ready-made portfolio layouts to showcase your work in visually appealing ways. With full support for the WooCommerce plugin, selling products and services online is made convenient.

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  • 5. Atomlab by Thememove (Themeforest)

    Atomlab

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    Theme Description

    Impressive design is the best way to describe Atomlab. Atomlab’s design helps boost sales through WordPress and has many productivity tools to help startups.

    Atomlab is making a name for itself among startups. Technology startups find that the mix of layouts, portfolio options, and blog designs make this theme an excellent choice. However, the possibilities do use restrictions to keep you focused on the task at hand.

    Unfortunately, the header styles restrict their users because they don’t offer a lot of customization. They make up for it with plug-in integration, so you can build off their restrictions with external options.

    Atomlab also helps showcase your products or accomplishments through a variety of portfolio layouts. With 14 different designs, you can use a portfolio to build engagement and awareness.

    Atomlab has 24 homepage options that showcase its impressive design. ThemeMove uses a unique home blog magazine design. Many startups rely on a blog to keep people coming back to their site and boost brand awareness.

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  • 6. Stratus by Themovation (Themeforest)

    Stratus

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    Theme Description

    The Stratus theme from Themovation opens up a whole world of design options for your multipurpose tech startup, SaaS, or even for an app. They advertise that there are unlimited options available when building your site or app through this theme.

    However, it’s important to know that there is a downside that comes with so many options. Because you can easily customize away, you can overcomplicate how your theme runs and make your loading speeds slow.

    Installation is easy, and using their library widgets is simple. This theme makes it easy for entrepreneurs and Kickstarter campaigns to build their sites, even if they don’t have a lot of technology experience.

    While Stratus doesn’t have a ton of documentation, there is 24/7 customer support service available.

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  • 7. StartIT by Select Themes (Themeforest)

    StartIT tech startup theme

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    Theme Description

    For those who are tired of dark gray on black, StartIT is a fresh-looking theme from Select Themes. Use shortcodes, easy-to-install demos, and a one-click importer to quickly make a site that fits your company.

    StartIT is the best-selling theme for technology companies and startups. Unfortunately, there are limitations to your visual options. They have 21 homepages and a handful of blog templates, but that is the extent of their customizing options.

    Many people turn to StartIT because of its ease of use. The one-click import, translation-ready, fully responsive design, and WooCommerce compatibility make this a great WordPress theme for startups.

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  • 8. Startup by TemplateMonster

    Startup

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    Theme Description

    Startup is a WordPress theme that lets you create eye-catching pages and an intuitive map to help your visitors effortlessly glide from one page to the next. It’s a great theme for promoting engagement.

    Startup allows you to use the Elementor page builder (learn more about Elementor), which promotes a drag-and-drop style page builder. They also use a mobile-first paradigm which works against the age-old page-building notion of creating a desktop page first. Instead, the mobile page is the star with this theme, and then the desktop.

    Zemez, the developers behind Startup, excel with the support they have for their themes, including this one. They offer lifetime, 24/7 support for any of your questions. They answer anything from installation to add-ons or widgets. These designers are excellent for those who are new to WordPress.

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Which startup theme is best for you?

Incubator claims it’s the best startup theme available, and they’re right. For most startups, you need time-saving functions, which don’t slow down your page but support your media needs.

Incubator works on a one-click install, tests as one of the fastest WordPress themes available with a 94% page speed. The theme is Google friendly and genuinely fully responsive.

What makes Incubator the best startup theme though, is its clean coding. This clean coding ensures that your pages load quickly, and support any media you upload.

While Incubator is a really gorgeous and flexible theme for a startup, the other five here make for excellent alternatives.

Ben Sibley
Ben Sibley
This article was written by Ben Sibley. He is a WordPress theme designer & developer, and founder of Compete Themes.