The 5 Best Boutique WordPress Themes for 2023

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Ben Sibley

“These themes are hand-picked for their outstanding design quality, features, and customer reviews.”

Want to launch a new site for your boutique store?

We’ve collected a variety of WordPress themes for online boutique shops. Not only will you be able to promote a physical location, but you can also sell your products from your site with an eCommerce store.

These themes cover an array of boutique niches, from flower to fashion, so make sure to check them all out and find which one is best for you. Many of them are so customizable that they could be used for a variety of niches.

You may also like our eCommerce WordPress themes and themes for service business posts.

Boutique WordPress themes

Only responsive themes that look great on mobile devices have been included here. These themes are also up-to-date and work with WordPress’ latest versions.

Here are my top picks for best boutique WordPress themes for 2024.

  • 1. Boutique by Kute Themes (Themeforest)


    View theme now Get hosting

    Theme Description

    The Boutique theme is made for fashion eCommerce stores. It’s incredibly customizable and comes with more than 20 pre-made homepages to pick from.

    Boutique comes bundled with $51 worth of premium plugins, including Visual Composer and Slider Revolution. These plugins are instrumental in creating the flexibility of this fashion theme. They allow you to make new page layouts from distinct content modules and design custom sliders.

    Boutique goes above and beyond with customization features. Beyond the page building with Visual Composer, the header and footer have a huge amount of layouts available. There are also lots of pre-made layouts for product archives and individual product pages. Overall, it’s an attractive theme that’s earned dozens of five-star reviews thanks to its feature set.

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  • 2. Lush Boutique by Buddha Themes (Themeforest)

    Lush Boutique

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    Theme Description

    Want something a little more colorful and eccentric for your site? Check out the Lush Boutique theme.

    This premium boutique theme has a fun and friendly style. The diverse color palette makes the products jump off the page, and the layout is interesting and attention-getting. Scrolling through the demo site, you’ll see that there are tons of different components you can use to put together an awesome homepage using the page builder included.

    Lush Boutique integrates with WooCommerce for all of its eCommerce capabilities. The integration itself is pretty impressive. There are lots of layout options specifically for the product and store pages, and every feature in WooCommerce works smoothly with this theme.

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  • 3. Divi by Elegant Themes

    Divi boutique template

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    Theme Description

    Divi has a boutique shop design, and you can see one of the landing pages featured above, but that doesn’t even begin to show you what this theme is capable of.

    Divi isn’t just a template, it’s a site-building solution. With the Divi theme, you also get the Divi Builder plugin, and together, you can build literally any site you can imagine. In fact, it’s even easier than that because you don’t have to do it all on your own. Divi also includes thousands of pre-made pages and template packs that you can import into your site to immediately build a niche website, like the one pictured above.

    If you’re looking to build one boutique website, you might enjoy Divi for the creative freedom it gives you, but if you’re building multiple websites, Divi will give you a system you can use to create custom sites over and over again. If that sounds like a good deal, click the link below to learn more.

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  • 4. Le Truffé by ThemeREX (Themeforest)

    Le Truffe

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    Theme Description

    Le Truffé has a sophisticated look thanks to its carefully designed composition and bold serif fonts. The color palette is gentle, and you’ll find plenty of opportunities to show off high-resolution photographs of your products.

    This theme, of course, does not need to be used for a chocolate shop. If you like the aesthetic and features included, it can easily be adapted for a fashion shop or other niches outside the food industry. It’s mainly designed for an eCommerce store with a small number of premium products.

    The Le Truffé nails the boutique style and makes every product featured feel unique. There are some truly gorgeous product pages, and you’ll have to browse the demo site to see what I’m talking about. You’ll also find all the customization options you need to adapt this site to the style and layout that’s best for your boutique.

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  • 5. Flower Shop by CMS Masters (Themeforest)

    Flower Shop

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    Theme Description

    Flower Shop is an elegant boutique eCommerce store theme. It has a wonderful balance of typography and graphics to create a beautiful style.

    The homepage slider is highly customizable thanks to the two premium slider plugins that come bundled with this theme. There are multiple demo sites provided by CMS Masters, so you’ll need to check each of them out to see all the cool slide design variations available. That goes for the rest of the site’s composition too.

    The page builder plugin that comes with Flower Shop allows you to make your own custom templates. That’s how each page in the demos has been made. While this theme is very obviously marketed for boutique flower stores, you can sell any kind of product you want with this theme. There are tons of layouts available, and the store itself is beautiful and adaptable.

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Want to save a few bucks?

Themeforest always has popular themes on sale.

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Which boutique theme is best for you?

The appropriately named Boutique theme is probably what you’re looking for. It has a light style that will look great with fashion sites in particular. For fashion sites, Lush Boutique is another excellent alternative.

For freelancers and any prolific hobbyists out there, Divi is likely the best choice. It can be used to create hundreds or even thousands of unique websites, all without writing a line of code.

While Le Truffé and Flower Shop are marketed for very specific industries, both have them are elegant and flexible. You could use them for any boutique shop that has a small variety of premium products.

Thanks for reading this guide on the best boutique WordPress themes!

Ben Sibley
Ben Sibley
Ben Sibley is a WordPress theme designer & developer, and founder of Compete Themes.