Top 6 Best WordPress App Themes for 2020

Ben Sibley

“These themes are hand-picked for their outstanding design quality, features, and customer reviews.”

You can’t rely on the App Store alone.

Every app needs additional marketing outside the marketplace to take off. And for that, you’ll need a modern and effective website.

A well-designed theme starts your app promotion off on the right foot. It can generate more downloads, collect email leads, and even attract more press. Your website is the perfect platform for all your marketing efforts beyond the App Store.

These are six of the best WordPress themes available for app websites. You’ll find it easy to set up a beautiful site for your app with these top themes.

You might like the templates in our tech WordPress themes list or our landing page WordPress themes collection.

WordPress app themes

Each theme listed here is responsive, so they look great on mobile devices. They’re also running smoothly with the latest version of WordPress.

Use them to showcase your apps with an app landing page. Any theme listed here would be a great choice for an app developer whether your apps are for iPhones, iPads, or Android devices.

Here are my top picks for best app WordPress themes for 2020.
  • 1. Apply by LeafThemes (Themeforest)


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    Theme Description

    Apply is unique in that it has layouts that serve single app sites and multi-app sites equally well. The design is attractive and simple. Plus, there are enough different content sections that you’ll be able to highlight the best qualities of your app without breaking a sweat.

    This app theme comes with a handful of practical features like the “mockup slider” that lets you add images and video within an Apple device graphic. There’s also an icon dock slider that makes showing off an entire app portfolio easy. Perhaps the coolest feature is the built-in smart app banners. You’ve probably seen these before when visiting a site like Dropbox on your phone.

    Apply is a beautiful theme, but what sets it apart is its diverse feature set tailored to app websites. You can easily setup a site that successfully promotes your app with the Apply WP theme.

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  • 2. Applay by Leafcolor (Themeforest)


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    Theme Description

    Applay is a modern and distinctive WordPress theme for app websites. If you’re launching an app or if you have a full suite of apps to show off, this theme can help promote it all.

    Applay has a few critical components on the homepage. First, there are download buttons available for both the App Store and the Google Play Store. Next, there is a feature that allows you to display your app and add “hotspots” to the image. Visitors can click on any feature to see it displayed on the app preview. You’ll need to check it out in the demo to really see how cool it is.

    Applay integrates with the Visual Composer plugin which is why there are so many different content sections available. You’ll have no problem finding unique ways to show off your app and generate downloads. Also, Applay is WooCommerce compatible so you can sell products straight from your site.

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  • 3. Pursuit by Themovation (Themeforest)


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    Theme Description

    Pursuit is an app theme best used for business apps. It’s a beautiful theme with a premium design that looks just as great as any mobile app site you’ve visited. With the new one-page option, Pursuit is easier than ever to setup.

    This theme has some nice features that make it useful for businesses that do marketing outside of the app stores. For instance, there are lead generation forms and various call-to-actions available beyond the app download buttons.

    Pursuit does a good job of showcasing apps but also goes beyond app marketing with a more robust toolset than some other themes here. There’s a simple layout builder for creating the homepage, integration with Flexslider, and tons of shortcodes for adding special content.

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  • 4. Stratus by Themovation (Themeforest)

    Stratus lead generation theme

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    Theme Description

    Stratus is a straightforward theme for mobile apps. You’ll find everything you need to promote and showcase an app with this 5-star theme.

    This app theme would work great for any app. The design is clean with a touch of sophistication. It would be well-suited for an app in the health, finance, or lifestyle categories. It’s also nice that this theme uses the recognizable official App Store buttons rather than custom buttons.

    The Stratus theme is made by the same team behind the Pursuit theme above, so you’ll find a familiar feature site. This includes a simple page builder, parallax effect scrolling, shortcodes and more. Stratus also comes bundled with Master Slider for adding sliders to your site.

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  • 5. Wayapp by TemplateMonster


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    Theme Description

    The layout should be intuitively understandable and, equally important, it has to convince the customers that your website is reliable – and that’s precisely what this app WordPress design does.

    This website template will be an excellent fit for SASS, web app, and mobile app design companies. It boasts a dynamic and extremely adaptable design. If you are searching for an out of the box theme for your venture, consider Wayapp as a great starting point. Additionally, the template includes innovative features to modify it for just about any service. If you have any queries concerning template use, you can have a look at the extensive documentation.

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  • 6. Studio Light by TemplateMonster

    Studio Light

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    Theme Description

    This premium WordPress theme is a great choice to setup a landing page for apps. It’s a smart solution to design a project-focused website.

    This particular theme can be the right fit for software and web design studios. It offers a professional admin panel that allows dealing with just about every element of the design, like colors, fonts, backgrounds, structure, and so on. This design with cleverly organized content blocks is exactly what you were looking for promoting your services.

    Blend style with usability by using this template. WordPress is already a smart choice equally for personal and business sites, and with this theme, it will grow to be twice as effective. Know that you’ll reach your audience on all devices, as this artistic WordPress theme is fully responsive and fits any screen sizes. Moreover, you’ll receive 24/7 support and access to the detailed knowledge base. No matter what type of app business you have, this design can fit your needs.

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Want to save a few bucks?

Themeforest always has popular themes on sale.

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Themes on sale

Visit the best premium WordPress themes collection for more great options or our list of the best free WordPress themes for free alternatives.

Which app theme is right for you?

What did you think of the themes? Do any one of them stand out to you?

If you didn’t find one you like, you can also visit our list of technology themes which have a diverse set of designs and styles.

I hope this curated list has helped you narrow your search down and you’re close to getting your site up and running. When looking at the themes, don’t forget to look beyond the demo and explore the features. With a little flexibility, you can modify a theme to get exactly the look you want.

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Ben Sibley, Compete Themes founder

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