“These themes are hand-picked for their outstanding design quality, features, and customer reviews.”
Content marketing is becoming a redundant phrase.
Soon we’ll just call it marketing ?
If you’re going to utilize content marketing as a significant channel for your business, you’ll need an expertly designed theme. A WordPress theme made for content marketing will have a beautifully designed blog, integration with email optin forms, and a clean, SEO-optimized codebase.
If you’re ready to find your new theme, check out these top WP themes.
Content marketing WordPress themes
Every theme here is well-reviewed by its customers and fully optimized for mobile devices and small screens. They’re also up-to-date with the latest versions of WordPress.Here are my top picks for best content marketing WordPress themes for 2020.
1. ContentBerg by ThemeSphere (Themeforest)
ContentBerg is a responsive and modern theme for content marketing. If you run a marketing blog or another professional publication, you’ll love this WordPress theme.
ContentBerg has a minimalist style that will make all of the headlines and media on your site pop. The homepage can be arranged easily with widgets. The widget-powered layout lets you choose exactly which types of content you want to display. You can feature posts from your most popular categories, the newest posts from all categories, or the posts with the most comments to name a few options.
You’ll be glad to know that ContentBerg is also fully compatible with the Gutenberg editor, and you can build any kind of template you can imagine with the WPBakery Page Builder. Like most modern themes, it’s mobile-friendly and translation-ready so that you can use it for any language. It also supports Google AMP for faster load times, has multiple article designs available, includes social sharing buttons, comes with 10 header layouts, and can even be used with WooCommerce to add a complete eCommerce store to your WP site.
2. Authority Pro by StudioPress
Authority Pro is the quintessential content marketing theme. It’s got the perfect design for building a brand, promoting lead generators, and getting prospects through your sales funnel.
The Authority Pro theme is made by StudioPress, a theme development company owned by Copyblogger. If you’re not familiar with Copyblogger, they’ve been around for over a decade teaching content marketing and using it effectively to grow their own business. You can rest assured that themes by StudioPress like Authority Pro don’t just look great; they’re designed by experienced content marketers.
The homepage is perfectly designed for building an email list. There’s space for your value proposition and multiple places you can promote free giveaways like ebooks. The blog is also beautifully designed with an ultra-modern style. The aesthetic mostly sticks to “flat design” but also includes some very recent trends like the large pillowy drop shadows behind certain images and widgets. Authority Pro is a great all-around theme, and since it’s designed specifically for content marketing (and by content marketers), it’s one of the best to try out for your site.
3. Readable by Proteus Themes
If you’re looking mostly to blog then Readable will be a great theme for you. The layouts are beautifully designed and great for showcasing your best content.
Readable includes lots of subtle touches that make it so good for blogging. There are built-in subscription forms, different post layouts, and fast load times. This theme will work fine for a single-author blog, but it will shine when publishing content more frequently on a multi-author publication like an online magazine. Frequent publishing can help you grow your audience faster, and you’ll see this happening if you install analytics on your WordPress site.
There’s a concise set of features included to give you just the control you need without any bloat. Some highlights include multiple widget areas, built-in customizable contact forms, and seamless integration with tons of popular WP plugins. For instance, Readable integrates perfectly with the free Pagebuilder by Site Origin and Visual Composer plugins for creating custom landing pages and templates.
4. SEOMarket by TemplateMonster
SEOMarket is the perfect choice for an SEO agency or marketing consultant who wants to build a business around content marketing services.
The SEOMarket WordPress theme has a modern flat design style. The simple layouts and color scheme make it easy to showcase your best content. You’ll also have no trouble matching this template to your brand.
If you want to utilize a page builder for your site, go with the awesome Elementor plugin. It’s got an intuitive design, and SEOMarket has been built to integrate with it. With a drag-and-drop page builder at your disposal, creating the exact page layouts you want is simple. Add client case studies and testimonials, pricing tables, sliders, and more to any page.
Another benefit of choosing this content marketing WordPress theme is that all the images you see in the demo site come bundled with it for free. You can even import the demo content to instantly setup SEOMarket on your site. Plus, you get the JetElements plugin and JetMenu plugin for creating awesome mega menus.
5. Maker Pro by StudioPress
Maker Pro is the perfect choice for a B2B service provider looking to build their clientele with a content marketing campaign. The homepage is beautiful and bold, and it’s well-designed for differentiating your organization and pitching your products via an online portfolio. This internet marketing theme has a minimalist design that looks super modern. The typography is striking and precise, and the use of images keeps the templates balanced. And as you would expect these days, Maker Pro is entirely responsive, so it performs great on mobile devices too.
It’s immediately apparent that this is a premium theme and has an aura of professionalism about it. Maker Pro will work best for an organization selling services like a digital marketer, web design agency, videographer, or even many local businesses. It comes with a handful of custom page templates, widget areas, and plenty of customization settings the live customizer to help you make your brand appeal to your target audience.
6. Academy Pro by StudioPress
Academy Pro is a gorgeous theme with a small twist. It’s designed specifically for websites selling online courses. In this case, your content marketing will be used to sell more content!
The aesthetic is clean, modern and has an original flair that makes it feel fresh. The homepage has an excellent design for selling courses and includes all the sections you’ll need. If you sell online courses, you’ll have to consider Academy Pro. For selling products on your site, Academy Pro integrates with WooCommerce which is the most popular eCommerce solution for WordPress (and the entire web!). It has a customizable header, colors, fonts, and more available in the instant customizer.
7. Market Pro by StudioPress
Market Pro has a lighter, more feminine touch. It stands out as an excellent option for anyone selling products like art, crafts, jewelry, or clothes. This creative theme would also work well for an entrepreneur selling services in one of many related niches.
While it’s not exactly laid out like an eCommerce shop, Market Pro emphasizes the shop and products throughout the design. The homepage is primarily dedicated to selling products. Content marketing is ultimately about selling products, so this is a sensible choice for your website. The blog is attractive and well-designed for active publishing. There’s an “about” section for the author after every post which will help you build a personal brand alongside your business’ brand. Market Pro also includes a decent number of customization settings in the theme options page.
As a theme built on the Genesis Framework, Market Pro is fast, customizable, and made to help you find success with your internet marketing.
8. Genesis Framework by StudioPress
Genesis is a simple and clean theme for blogging. It made a huge splash when it was initially released and still continues to be a dependable and valuable choice for bloggers and content marketers. With the optin forms included, this is a good choice for an email marketing WordPress theme too.
The Genesis Framework is a theme, and it’s used as the foundation for all of StudioPress’ other themes. The other themes they have are “child themes” and work in conjunction with Genesis. They do this so that you always get the same reliable code base regardless of which theme of theirs you choose. Besides the sharp aesthetic and content-marketing-oriented design, Genesis includes all the qualities of a premium theme. It’s fast, easy to work with, and the developers have paid particular attention to SEO when making it.
This theme is an excellent choice for anyone who cares just as much about traffic as their content.
9. Tabor by ThemeBeans (Themeforest)
The Tabor content marketing theme has an awesome design for a simple blog. It has a single-column layout similar to what you’ll find on Medium which makes for a clean, distraction-free reading environment.
If you use content to instruct, inspire, and persuade visitors, this design will yield great results. If you plan on writing product reviews or doing affiliate marketing, Tabor is a great choice. It looks a lot like popular blogs that use this financial model. Building an email list and performing other inbound marketing tasks via content marketing will be simple and straightforward.
Because it’s a simple theme, Tabor is exceptionally easy to set up and get started with. You’ll be online and published in no time. As a theme with special consideration for content marketing, it integrates seamlessly with essential marketing plugins like Yoast SEO, OptinMonster, Schema, and MailChimp for WordPress.
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Which content marketing theme is best for you?
I featured a lot of themes by StudioPress because they specialize in themes for content marketing, and it’s evident by looking at the designs.
Authority Pro stands out as a top choice, especially for anyone who plans on building a personal brand along with their business brand. ContentBerg is also an exceptionally well-designed theme for blogging and content marketing.
Next, you need to know about the Genesis Framework which serves as a foundation for all of StudioPress’ other themes. It’s also great on its own as a simple blogging theme.
SEOMarket is the best theme in this list for marketing agencies who will be generating new leads from their WordPress site.
Maker Pro is the best theme here for a service provider, Market Pro is excellent for a business using content marketing to promote artsy products, and Academy Pro is perfect for anyone selling content or online courses.
Lastly, if your site is going to utilize affiliate marketing or advertising for monetization, both Readable and Tabor are solid choices.
If you have any feedback about these content marketing WordPress themes, please post a comment below.
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